Marketing & PR services
for travel industry

WHAT WE CAN DO FOR YOU

in the Czech and Slovak travel markets ?

• organization of press conferences,

firm presentations, workshops

(full service)

• translation of your leaflets and

brochures to the Czech language

• direct mailing to the key managers

of Czech travel industry

• coordination of your travel fair participations

(exhibition booths & activities)

• marketing strategies

(advertisement in travel media, PR works)

World Trend activities and references

complete organization of press conferences, firm presentations, B2B workshops, consumer shows
publicity through all-nation printed media and public lectures on travelling (since 1986)
extensive and regularly updated travel industry databases and travel photobank
editorial works for travel industry periodicals Tourism Courier, Czech Travel News,
COT Business, HW/HE Newsletter and specialized issues (since 1991)
international PR, business issues and coordination of accompanying programme of two key travel fairs in Czechia – MADI Travel Market and Holiday World (1995-2008)
editorial works for tourist guidebooks (incl. Lonely Planet)
representation of association PATA in the Czechia and Slovakia (since 1999)
specialized guide services for package tours of cultural journeys of several Czech tour operators to Asia
lectures on Marketing & Management in Tourism at the University of Finance and Administration, Prague
expertise texts: articles on marketing, university textbooks, conference contributions
organizing and lecturing Erasmus+ mobility projects